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Brian Cole 8/1972

August 2, 1972 – Brian Cole (The Association) was born on September 8th 1942 in Tacoma, Washinton and raised in Portland Orgeon.

Before becoming a musician, Brian Cole had worked as an actor and a comedian. He mixed his comedic and musical influences in his first steady band gig, with an outfit called the Gnu Folk. In 1965, Cole became a member of a new six-man outfit, the Association, as their bassist, woodwinds player as well as a singer. He was a linchpin of the group’s sound on-stage – on their records, however, as with most of the rest of the band, Cole was usually replaced on his instrument by a session musician.

The band opened the famous 1967’s Monterey Pop Festival after they got their break with their second single “Along Comes Mary” in 1966 which reached No. 7 in the Hot 100. This was followed with a No. 1 hit “Cherish” in 1967, “Never My Love” at No. 2 and another chart topped in with “Windy”.

Brian was the group’s one major success casualty, as he developed a drug habit that turned into full-blown addiction by the end of the 1960s. He died of an overdose during the summer of 1972, just a few weeks short of his 30th birthday.

His son Jordan became a member of the reunited Association in the 1990s, playing keyboards, various wind instruments, guitar, vocals and drums.

On August 2, 1972 Brian died from a heroin overdose in his Los Angeles home at age 29.

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